Looking for a web designer in Horley?

If you’re planning a new website design project for your Horley business, you may be tempted to focus on the overall design of the website – that is, the look and feel – to the exclusion of everything else. Many people think web design is all about graphic design and nothing else.

In fact, as any good Horley web design firm will tell you, graphic design is only one element of your website. A successful website will also need to have:

• clear layout and navigation: simple designs tend to work best these days, while it’s vital your website’s navigation is clear and consistent throughout, so your visitors can easily find what they’re looking for.
• reliable functionality and responsiveness: you should always ask your Horley web design firm to check your website displays properly on different web browsers, as well as being responsive to mobile devices, to ensure people accessing your website on their phone or tablet don’t have a frustrating experience.
• high-quality content: having well written and engaging content is key to attracting people to your website, and convincing them to stay there to find the product or service they need. Don’t be tempted to see the words on your website as an afterthought.
• clear calls to action: it’s vital you have a clear understanding of what you want visitors to your website to do and make this as easy as possible, whether that’s buying a product, signing up to a mailing list or contacting you for a quote. Make sure it’s obvious and easy for your users to do this.